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PPC

PPC13 min read

How to Successfully Set Up Sales Promotion Campaigns?

Sales promotion campaigns can help make your product or service more attractive to consumers. This article explains the essentials of successful sales promotion campaigns.

PPC11 min read

Lead Generation vs. Lead Nurturing: Why They Both Matter in Marketing?

While both lead generation and lead nurturing are used to convert marketing leads into sales, the two strategies have very different focuses. Let’s learn more.

PPC17 min read

How to Convert Traffic into Sales? A Detailed Guide to Increase Conversions

Converting visitors into paying customers is the main task of every online business. Learn how can you transform your web traffic to conversions.

PPC14 min read

Paid Media vs. Earned Media: Learn to Boost Your Business Effectively

Discover reliable ways of growing your brand using paid media and earned media.

PPC12 min read

Best Strategies of PPC for B2B Advertising

B2B advertising is a special field and has its peculiarities. To have successful B2B online advertising, you need to implement unique PPC strategies.

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PPC12 min read

Retargeting Ads Examples: How Does Retargeting Affect the Business Market?

These retargeting ads examples show you everything you need to know about retargeting ads.

PPC13 min read

How to Conduct Customer Value Analysis?

Click to learn how to conduct customer value analysis. Also, we’ll address the following: what is the customer value analysis.

PPC8 min read

CLV vs. LTV: What’s the Difference?

Click to learn the difference between CLV vs. LTV. Also, we’ll address the following question: why is CLV so important?

PPC12 min read

Closed-Loop Reporting: What are its Benefits?

Learn everything you need to know about closed-loop reporting and how you can use it to improve your marketing.

PPC12 min read

How to Increase Your Online Presence With Long Tail Marketing?

Learn the nitty-gritty of long tail marketing, and how you can use it to promote your product offering.

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