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Pay-per-Click Ideas, Inspirations, & Insights.

The best source for PPC how-to info, advice, best practices, data analytics, and more that will help you save time and money.

Google Ads14 min read

Google Ads Forecasting: Early Detection And Intervention Through Data Saves A Lot In PPC

Automated early detection and intervention can save you time and money in PPC management. Learn how to use Google Ads forecasting to improve your campaigns.

PPC Campaign Performance15 min read

How to Run Google Ads for Clients: Got a New Client With Existing Campaigns & Worried Where to Start?

Creating and managing your own campaigns are easy but if you face new clients coming with their exiting campaigns, you have to be careful.

Data Visualization15 min read

What is Storytelling in Marketing: 5-Money-Saving Facts Why Visual Storytelling Matters To PPC

Visual storytelling is a money-saving tool in PPC marketing that’s often overlooked. Click to learn more.

Digital Marketing17 min read

Marketing Automation Tools Examples: How Automation is Changing Nature of Work?

Marketing automation is leveraging tools and software to automate activities. You must understand the best way to approach it, its components, complications, and nuances.

Digital Marketing5 min read

Static vs. Dynamic Banner Ads - Pros, Cons, and How to Choose

Learn the difference between static vs. dynamic banner ads, their pros and cons, and how to use each one to your advantage.

PPC Signal
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Google Ads4 min read

Why Should an Advertiser Consider Using Responsive Display Ads

In this article, you will find the answer to "Why Should an Advertiser Consider Using Responsive Display Ads?" It describes the ad format and delves into its benefits.

Pay Per Click (PPC)19 min read

How Does Google Ads Provide Control? The Impact Of AI And Automation In PPC

AI and automation are popular marketing buzzwords today. How does Google Ads provide control to marketers during the automated future of PPC marketing?

Data Visualization9 min read

Simple Sankey Diagram: The Money-Saving Tool for PPC Managers to Visualize their Clients’ Campaigns.

There’s a data visualization secret that small and medium-sized PPC agencies could use to identify leakages in their clients’ sales funnel.

Data Visualization15 min read

What Are Data Visualization Tools: An Incredible Library to Create Visualization in Excel & Google Sheets

Represent large data sets through the design of graphical visuals using Microsoft Excel and Google sheets data visualization tools. Find out more!

Google Ads6 min read

How to Calculate Impressions: Your Go-To Guide to Estimate Impressions and Clicks for Google Display Network Campaigns

Learn how many impressions and clicks you can expect with Google Display Network with our guide on how to calculate impressions.

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