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Pay-per-Click Ideas, Inspirations, & Insights.

The best source for PPC how-to info, advice, best practices, data analytics, and more that will help you save time and money.

Keyword Research24 min read

Why is Keyword Research Important for SEO?

Click to learn: why is keyword research important for your SEO and other valuable tips and strategies we’re confident are worth your time.

Actionable Insights15 min read

Why is Data Driven Decision Making Important and How Does it Impact Your Business Growth?

Why is data driven decision making important? Discover the ways that empowering your decision-making with data will grow your business and improve success.

Actionable Insights17 min read

What Makes An Advertisement Effective: PPC Campaign Optimization is a Journey, not a Destination

Want to optimize your PPC Performance? Then you need to know what makes an advertisement effective. Learn about effective, long-term PPC ad strategies here.

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Management Reports Examples: Vital Guide to Create Visual Reports Quickly in Google Sheets and Excel

Click to learn insider tips on creating compelling management reports (examples) that inspire and promote action-taking. They are tested and proven.

Google Ads4 min read

What Two Main Ad Formats Can Be Used in a Google Display Ads Campaign?

This article covers what two main ad formats can be used in a Google Display Ads campaign.

PPC Signal
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Data Analytics18 min read

Data Science in Advertising: What is the Art of Data Science in Marketing and How It Can Empower More Effective SEM?

Data science in advertising is becoming one of the most coveted skills in the industry. Learn about the role of data science in advertising and marketing.

Digital Marketing13 min read

Increase Brand Awareness Strategy: How to Analyze Impression Share to Improve Your Market Presence in 2021

Impression share is the #1 way to improve market presence in 2021. Learn how to increase your brand awareness strategy and improve your campaigns this year.

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Storytelling With Data: A Comprehensive Guide for Busy Professionals

Click to learn life-changing and fresh tips about storytelling with data, including the trending visualization tools to help in your journey.

Data Visualization13 min read

Top 5 Data Visualization Mistakes You Can’t Afford to Ignore

There’re annoying data visualization mistakes that can break your presentation, especially when handling massive data. Click to discover.

Google Ads7 min read

PPC Bidding Strategies: Advertisers’ Guide to Successful Automatic Google Ads Bidding Strategy

In this guide to automating your bidding, you’ll learn about all the options available and what to look for with the Automatic Google Ads bidding strategy.

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